At present, known as “the most money-burning” video industry began to farewell “input without output” state, entered a virtuous cycle stage.

Insiders said a large-scale video website should across at least three “100 million” thresholds to be successful. Currently, Youku, Tudou and Ku6 crossed thresholds.

Zhao Xufeng, senior analyst, said in just four years, the the video industry market size increased from the original 100 million to 1.36 billion, up to 92% compound annual growth rate. It was expected in the next few years, the video industry would continue to maintain the annual growth rate of more than 60%, to 2013, advertising revenues will exceed 10 billion yuan, reaching 10.86 billion.

It is known that youku’s online Spring Festival Evening, will once again hand in hand with Guo Degang to show De Yun community’s annual sealing performance through youku Live interactively. Immediately from today, De Yun community is looking for “Bao Fu”(interesting jokes), new scripts, big events and so on among Chinese Internet users comprehensively and will be performed in the sealing performance. Youku Staff said De Yun community’s “Spring Festival big gifts” will be live broadcasted for free to youku users.

Few days ago, the world’s largest Chinese search engine Baidu announced the official formation of an independent online video company, fully into the field of original high-definition online video industry. At the same time, China’s leading video-sharing sites youku reached an agreement with the 169v.net in charged of by China Internet Information Center for China Unicom iPhone (mobile Internet) to provide its mobile video users an exclusive branded content.

Baidu officials confirmed yesterday that the former president and COO Gong Yu 12580 has been invited to become the new company CEO. Vice president of Marketing and Business Development at Baidu, Ren Xuyang said, “With China’s Internet development and Internet users become more sophisticated, the market desire video companies with professional operation and high-quality Internet video, and Internet video is an important strategic development direction in the future.”

After multiple rounds of financing, youku are seeking cooperations with more resources with the official qualifications. China Internet Information Center is a key national news website led by the State Council Information Office, regulated by Foreign Office, with qualification of start-up mobile phone networks for the dissemination of audio-visual programs and has a very rich visual and audio content resources.

The newly established video company of Baidu, unlike the market’s leading video-sharing models, designed in close collaboration with the upstream copyright providers, free of charge to the general Internet users, providing a series of rich high-definition video contents such as full genuine movies, television dramas, sports, animation.

Youku raised the funds as part of a new financing round, bringing its total amount of private equity funding to $110 million, the company said Sunday. The company also has $10 million in venture debt funding and expects to bring in up to $40 million more in additional equity funding.

Youku has become the most popular YouTube-style Web site in China since its launch in 2006. The site, like some of its local rivals, has worked to expand its offerings from user-generated clips to include professional content like TV drama series and its new funding will be partly used to syndicate more professional video. Youku has already partnered with 1,500 license holders to offer professional content, it said.

Youku will also use the new funds to produce more Web-based content and for research and development on both PC and mobile projects, it said. Youku earlier this year launched a beta mobile portal to tap China’s growing number of 3G mobile phone users and start gaining revenue from a new source.

China had 338 million Internet users at the end of June, the most in any country, and two-thirds of those people used online video, according to a government survey.

Youku has not said when it expects to become profitable, but its total revenue for this year will surpass 200 million yuan ($29 million), it said.

Source : Konaxis

According to the relevant source from Ku6, this cooperation is the provision of video support for Taobao, the seller can upload the video of goods to display on Ku6 platform, also embed them into Taobao platform. Tudou, Ku6, Youku, 56 are making related technical preparations. Taobao said the the four video sites in cooperations had the same benefits.

According to the video site that the seller using video technology may be required to pay fees, but the specific amount of charges is still in determinations, and profits will be divided between Taobao and video sites. “But it should not be very expensive, considering the actual consumption level of the seller.” Indicated by Tudou.

56 said, except of video support, they would also provide album video services. “For the majority of net operators, to produce a beautiful video is relatively difficult, even if they are capable of production, it may also be time-consuming and labor-intensive, but taking beautiful photos is very easy.” The service also requires the seller to pay to use.

The partnership is the first time combination for video sites and e-commerce, which has been considered by the industry insiders as an attempt for video sites and TaoBao to look for profit models. But have much attraction the video shopping has to sellers and buyers, still needs market’s ultimate decision