China’s Taobao fights piracy

The remarks came as Bestseller Fashion Group announced it would open a flagship store for its popular Danish clothing brand Jack & Jones on Taobao, which is owned by Alibaba Group.

Taobao lets users sell items at auction or in online retail stores. It reported a transaction volume equivalent to US$11.8 billion in the first half of this year, nearly twice the volume from one year earlier.

Taobao has closed hundreds of member shops for selling knock-off items this year, a step up in enforcement from the past, said Liu Ning, an analyst at Beijing research company BDA.

Taobao chief financial officer Daniel Zhang has said the company aims to expand abroad in the long term but that it is currently focused on introducing more foreign brands to its China platform. A group of Alibaba Group senior executives visited the U.S. earlier this year to discuss potential partnerships with companies including eBay, Google and Amazon.com.

Source : Konaxis

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